There are two types of website links that you’ve probably noticed before—one that starts with HTTP and begins with HTTPS. If you don’t already know, that additional “s” is what indicates that you’re secure on the website that you’re in!

Something as minuscule as a letter is what is keeping your data secure, and it is called SSL. Let’s not delay it any further—let me tell you what SSL is and why it’s crucial to your safety!

SSL Certificate—What is it?

An SSL certificate is a tiny data file that creates an encrypted link between your browser and the web server you’re currently accessing. This encrypted link created by the SSL certificate ensures that every bit of data and information that passes through the web server and your browser is private.

The information that you fill up on a website can easily be intercepted by a hacker when you’re on an unsecured website. Imagine all of the passwords, bank account details, and private information that you input everyday. Now, imagine that all of that becomes accessed by a person who you don’t know just because you used an unsecured website.

Websites that require you to log in personal information daily and fill up forms containing sensitive data should always have SSL protection, or you should abandon using them entirely.

Types of SSL Certificates

SSL has six types of certificates granted to a site based on the SSK that you obtain. SSL falls under two categories—encryption and validation, and then there’s the domain number. These factors have three certificate classifications that a website can apply for on the SSL website.

For certificates that run under the domain number—the certificates are single, multidomain, and wildcard. For those that fall under encryption and validation—there are domain organizations and extended validation.

Organization Validated Certificate (OV SSL)

Organization validated certificates provide medium level encryption security that verifies that your organization and domain validation are legitimate. A website obtains this certificate in two steps—first, the CA verifies who owns the domain, and then it checks if the operation of the organization is legal.

Users can check this certificate type by clicking on the green padlock following the company’s name. This is perfect if you don’t have the budget to get EV encryption but still want a moderate encryption level for your site!

Extended Validation SSL Certificate (EV SSL)

This certificate shows the green padlock, HTTPS, business name, and business country of the website to avoid being categorized as a spam website. EV SSLs are the most expensive to get. However, it does provide a clear indication that your website is entirely legitimate and willing to spend just to show it.

To get an EV SSL, you have to prove that you have the authorization and own the domain you’re submitting. This means that you’re legally collecting data that is needed for specific actions, such as taking in credit card information for e-commerce sites.

Everyone can obtain EV SSLs, but it should be a priority for businesses that need identity assurance. This means that websites that collect data, such as e-commerce websites, should get this certificate.

Domain Validation SSL Certificate (DV SSL)

This is the quickest validation certificate that you can get since you only need a handful of company documents so that you can apply. DV certificates offer low-level encryption shown as a green padlock next to your website’s URL.

A DV SSL can get the job done if your company doesn’t have the budget to get a high-level SSL.

Single Domain SSL Certificate

A single-domain SSL certificate is one that protects a single domain. This means that this certificate can’t be used to secure any sub-domains related to the main domain or a completely different domain under your company’s name.

Multi-Domain SSL Certificate or Unified Communications SSL Certificate (UCC SSL)

As the name suggests, Multi Domain SSL certificates allow multiple domain names to be on the same certificate. These were made to connect communication between numerous domain names by the same owner.

A UCC SSL shows a padlock to display verification located in the address bar. They can also be EV SSL along with being a multi domain SSL if they have green text, a padlock, and an indication of the home country. Multi Domain certificates can cover up to a hundred domain names for your company too!

Wildcard SSL Certificates

Wildcard SSL certificates are generally used for domains that have subdomains. This means that a certificate you buy for one domain can be used for subdomains under the main one.

Confusing? Here’s an example of how it works. If you buy a wildcard SSL for notarealdomain.com, the certificate can also be applied to mail.notarealdomain.com and blog.notarealdomain.com! This is a lot more cost-efficient in comparison to getting multiple certificates for loads of different domains.

How To Know If You’re Secure In A Website

From the moment that you first load into a website, there are distinct features that you can look for to immediately know if it has an SSL or not. Check them out below!

URL Starts With “HTTPS” Instead of “HTTP”

Remember what we said earlier in the beginning. Every SSL site indicates that it’s secure when it has an “s” at the URL’s start. In some cases, the HTTPS text can be green and is preceded by a green padlock.

URL Bar Padlock

As stated above, there will be a padlock on the URL bar’s left or right side if a site is secure. Look for the padlock and click on it to get more information on the certificate and the company!

Valid Certification

A website can have the HTTPS and padlock visible and still have an expired certificate. Having an expired certificate means that your information can be compromised!

Check if the certificate is valid by going to the developer tools (in Chrome) and checking the security tab to check the site’s SSL information. The next time you visit a website—always make sure that you are safe and secure!

Secure your website and your user’s information by adding an SSL certificate. Get more users to trust your website and sell more today.

The post What is SSL? Here’s the Reasons Why You Need It appeared first on Corsiva Lab Malaysia.

The fact that a lot of websites are now fine-tuned to appeal to the viewers has resulted in a mass shift of priorities for businesses and others that have websites. Design agencies are now a big hit because of how much they can optimize your websites for you and how convenient it is.

If you’re deciding to work with a team to design you a website interface, if you already have an agency, or even if you just want to do it on your own, here are 6 web designs you definitely need to adapt:

Dark mode

We start this list with everyone’s favorite. Twitter and Facebook Messenger along with several apps and websites switching/and or allowing the option of going Dark mode has started a new trend.

This pleasing-to-the-eyes design is aimed at trying to take off the additional burden to people who spend a lot of time on their phones and laptops. White is bright and strains the eyes more than the cool and toned down black.

Aside from its practical design, some people just have an affinity for darker things. With that being said, we think that dark mode is definitely one of the things you have to try. You’ll be bound to have more positive reactions once you try it with your website.

Soft Shadows and Floating Elements

For years now, websites have tended looking flat and bland. Being filled with nothing but texts and dry photos of subjects that just aren’t appealing to the eye. Soft Shadows and Floating Elements have found their way into website designs as a solution for this.

The trend with Soft Shadows and Floating Elements is all about creating depth. The designs are similar to a 3D effect, but it’s toned down and more eye candy-esque. The Soft Shadows and Floating Elements approach isn’t limited to graphics; you can use photographs and text boxes too.

The design exhibits a light feeling as if the graphics, images, or texts are floating over each other. Overall, this is a new and modern approach, and so far we’ve seen people have better or positive remarks for it. Better than a flat and bland website, that’s for sure.

Ultra Minimalist

2020 is the year of smart devices in small screens. This has affected the way websites and apps are designed. Websites are tweaked now to cater to both wide, large screens and small devices like smartwatches.

This changed the priorities of designing from a lot of information to a minimalist approach that can be relevant for both websites and smartwatch apps. Over the last few years, the changes have been drastic.

If you think about it, the less the users have to think, read and process, the quicker they get to decide things, and the more you get traction and interaction. It’s also notable how with the minimalist approach, it emphasizes more on the actual products instead of designs that clog up the page.

Immersive 3D elements

The complete opposite of an Ultra Minimalist design, Immersive 3D elements thrive in large, high definition screens. This is the better choice for more specific web design requirements, like immersing your customer or visitor.

Despite quite the high price tag on an immersive 3D design, it’s relatively cheaper than in the past, and technology is now in a spot where your local agency probably has the capabilities already to produce immersive 3D designs.

3D designs are one of the mainstream choices as of the moment until VR, which is also on the rise, replaces it. It won’t be soon yet, though, as VR proves to still be a relatively new addition to the designs market. 3D designs are still a good option if you have enough budget for it.

Glowing Color Schemes

Probably one of the more eccentric choices in this list, Glowing Color Schemes are still one of the best options coming into 2020. People are tired of flat, plain, and bland designs. Glowing Color Schemes are good for avoiding that while being able to supplement almost all the designs in this list.

It can work well with Immersive 3D, Floating Elements, photographs and text, and you name it. Glowing Color Schemes are often bold, highly saturated, and sometimes even glow-in-the-dark neon colors combined with dark, muted colors. This gives the design a night-lamp feel, similar to dark mode, but more eccentric.

This new and creative design is definitely something you shouldn’t miss out on if you’re planning on creative redesigns for your website or app. If you haven’t made one yet, this web design is a good way to start garnering attention and traction.

A Mix of Graphics and Photography

Combining real photographs and graphic design and layering them over the other creates this vintage neon aesthetic. Hyper detailed images and edits often look weird and off-putting, but with the right balance and application, it’s bound to be attention-grabbing, one of the more important aspects in web design.

With the number of freelance graphic artists and designers around everywhere, you won’t have to think of it as a problem. The talent your local graphic artists have are probably enough to pull off and sway how people view the images. Perhaps they can go creatively crazy with it and pull off very vivid images.

If your goal for your website is to catch people’s attention and make them stay there, hopefully converting visits to purchases, then, perhaps this can be one of your choices as one of the more eccentric web designs around that are a big hit in 2020.

2020 has been a rollercoaster ride, and we’ve seen so many things change. From the economy to the number of online shopping people have been doing, to the decrease in attention span because of quarantine.

These six choices are optimal for trying to do something new and exciting, which something people crave a lot for today. With the right choices made, and with you picking the right design that fits your website’s ideals and overall feel, your website is bound to flourish.

The post Amazing Web Designs You Have To Try appeared first on Corsiva Lab Malaysia.

Choosing the right person or team to work on your website is critical because their strategies and the branding execution in your website can make or break your online presence. Therefore, generally speaking, it’s important that you avoid any issues and clear out mistakes because you even launch your website and we’ve created the basic list for you.

Problem 1. Your Website Loads Slow

Amazon would lose $1.6 billion if their website slowed down and that;s a fact. Website speed is critical today especially that almost all businesses are present online and you need to make an awesome first impression.

Remember, people consider a fast website as a reliable and professional company because you are looking after the convenience of the users. With this in mind, people also expect websites to load fast and, according to Kismetrics, 85% of smartphone users expect dynamic websites to load faster on desktop and other devices.

Also, Google loves fast websites and they take these into account when ranking websites. So, you can check the speed of your website now and assess whether or not it’s affecting your current ranking.

Problem 2. Unable to Find the Right Products on Your Website

As part of the UX and buyer’s journey, it’s your job to ensure that customers can immediately see or view the products they want to purchase. Some users have reported that if they don’t see the products that they want to purchase within 10 seconds or less, they’ll switch to the competitors.

Solution: The best solution is to make your homepage your store front. Complete your homepage by adding either your bestselling or new products, all the information about the business, and add the price, product options, and complete images of your products or services.

Problem 3. Your Website is Not Engaging Enough or Too Engaging

We understand that you want to give everything to your users or audience at a glance and, sometimes, we think that the best way to do it is with texts. Other websites also bombard their users with too many videos and texts that can be overwhelming, too.

Solution:

Design-wise, when you think about it, the best solution is to KISS it – keep it short and simple. Remember that your users are here to buy your product, read about your blog, or check out your services, so focus on these. Focus on providing quality and informative details and leave the design to the experts.

Problem 4. Your Forms are Way Too Complex

You have a form for users, for new buyers, returning customers, and you have additional forms for inquiries and recommendations. If you think this is the best approach, then you’re doing it wrong.

People buy online or visit a website because they are looking for a solution. So, you shouldn’t add to the complications and issues, instead, you need to provide solutions, make every step easy, and quick.

Solution:

The best way to resolve this is to only add necessary forms. In your forms, make sure to only add the necessary fields to lessen the need for typing.

Problem 5. There are Videos and Audio Playing Automatically 

Let’s face it, we can see or know what the user is doing when visiting our websites and that’s why we need to avoid automatic videos and audios to play. Though people love hearing audio and music, they still want to do this in their own terms. So, as website owners, you need to give your users an option to either watch or listen to your AVP content.

Solution:

Work with your developer and inform them that you don’t want automatic videos and audio playing on your website. Also, ask them to give your users the option to play these content while visiting your website, especially advertisements to avoid annoying the users.

Problem 6. Too Many Advertisements

Advertisements are necessary, especially to bloggers, in order for them to earn more, aside from just creating content. The downside of third-party advertisements is publishers and website owners don’t have the choice on what ads to place on their website. Sure, you know your media partners and the brand patterns, but the advertisements on your website still depends on the ad publisher’s discretion.

Solution:

First, partner with third-party ad publishers that also have the same target market as your brand. Second, advertisement placements on your website must be critically placed or located in sensible locations that do not disrupt the user’s reading or view. Lastly, design ads that create a seamless transition with the viewers eyes.

Problem 7. You Don’t Use Analytics to Check Your Performance

Web design is more than just the design, branding, and the overall image of a website. It’s a combination of data, design, facts, and information that your users or target audience consider to be either useful or entertaining. As such, data and analytics are two of the most overlooked elements of a website but are important for its success.

Solution:

Install data and analytics tracker on your website. You can also purchase other analytics tools to help you optimize your website for better user experience. Remember that you need to invest in order for your website, which can be considered as your online lifeblood, to become successufl.

Problem 8. Your Website is Not Mobile Responsive

There are 3.8 billion smartphone users across the globe and that means you have 3.8 billion target market, if you ship your products worldwide. However, the downside of some websites is that they aren’t mobile responsive.

Solution:

Work with your developer and designer to ensure that your website, regardless of where you host it and on what platform it is, is that it’s mobile responsive. It’s important that, even though you have an application, your website should still be mobile or device responsive.

These are just the common web design mistakes and there are still a lot that you need to avoid. The best way to stay clear of these mistakes is to work with an expert digital marketing team and make sure that even your content strategies are in line with your goals.

The post Web Design Mistakes You can Avoid Today appeared first on Corsiva Lab Malaysia.

Knowing the statistics and how to properly audit your website through information given by the statistics can make or break your website. Don’t panic! We’re here to help.

Let us introduce the three Google tools that’ll help you properly monitor, optimize, and design your website to the fullest extent!

Google Webmaster

This is the best service that helps you track how your website is doing in search results. Not only does it help you evaluate your SEO, but it also helps you maintain your website’s performance as well!

This web design tool is a service that anyone with a website can use, you also don’t have to pay for it because it’s a free service! Even though you don’t necessarily need this to get a spot in Google’s search results, it can help give insight and valuable information that can help boost and further improve your marketing.

The way Google Webmaster monitors your website’s data and performance is like this:

Google Webmaster makes you cherry pick posts that you want to submit new pages for and ones that you don’t want to show up in the search engine. This is great for filtering out content that may not be relevant for the time being!

It helps verify that the content you post on your website can be seen and accessed by Google’s search engine. Moreover, it can also be used with malware and adware detection that may impact user experience when people access your website.

Google Webmaster also helps you understand what’s getting your website views by showing you popular queries and keywords that are making your website pop out on the search bar. Not only that, but you can also see websites that link to yours, and you can check for mobile and tablet optimization for people searching on those devices!

Setting it up is a piece of cake too, and Google Webmaster guides you through it step by step!

Google Analytics

Chances are, you probably have Google Analytics enabled for your website. However, we’re also willing to bet that you don’t know how to fully take advantage of all the data and information that it gives you.

Measuring your traffic through this web design tool, knowing your demographic, which pages are the most popular on your site, and knowing how optimized your website is are only some of the many information that you can get just from using this tool. Utilizing that knowledge can open up loads of different things about your website.

Taking a look at your daily traffic lets you know when your peak hours are. Knowing what your demographic is will let you better understand which audience type you should be catering to. Knowing which pages and posts garner the most attention will show you what people are interested in. Information like this is what can help your website skyrocket in popularity and show flaws that you have to fix.

A great way of starting your Google Analytics is by setting up goals. This basically measures how well your site fulfills a target objective, which can contribute to your website’s success!

Importance Of Standard Report Features

Next, knowing how you can utilize the information through the standard report features on Analytics is also great if you want to look for specific information and data. Through the reports feature, you can opt to view data and analytics on specific dates and create comparisons to see which days you perform better and why.

Adding Site Search

Having a site search option is a great way to make your customer’s user experience a lot easier. This is also a cheeky way of getting to know what queries and things they’re searching on your site.

Google Lighthouse

This web design tool was made specifically for auditing your website based on a specific set of parameters. Everything from metrics, mobile compatibility, web app implementations, and website optimization, it does all the work for you too!

All you really have to do is send it a URL or let it run on a new tab and let it do its work. After a few minutes, it’ll send an elaborate and heavily detailed report about your site. Usually, a professional auditor would take days, if not weeks, to send even a short report!

Features And Audit Metrics

Google Lighthouse will give you metrics and information for both the desktop and mobile versions of your website. This is to ensure that both will be optimized to the fullest extent. This also makes it so that desktop and mobile users get the same quality experience from scrolling through your website!

The main metrics that will be measured and prioritized in the metric are:

Accessibility- This metric will measure how accessible your website is based on all the accessibility features you added to your site. This includes possible audio captions, button names, and etc. This metric is the most meticulous one since it bases it on a pass/fail basis.

This means that you get an instant 0 if, for example, even the slightest thing on your page isn’t screen-reader friendly. The sum of all of these attributes will be your accessibility metric result!

Performance- This one scores you based on how well your website performs in loading speed, displaying important information to the user, time elapsed when loading basic frames, and a lot more! This essentially shows you how optimized your website is on both desktop and mobile devices.

Always aim for a score that is at least above 85 or 90!

PWA Score- This is basically how consistent or “progressive” your website is. This basically means that it should work on any device or browser, it has consistently fast browsing and loading speed, adjust to any screen size, and have a custom offline page.

With all these web design tools at your disposal, you’ll surely be the golden standard of what a good website should be!

The post Web Design Tools – Free Tools for Website Audit appeared first on Corsiva Lab Malaysia.

Nonetheless, revamping your website, especially when necessary, must be part of your top marketing priority. If you’re still unconvinced, here are the answers to all the possible hows and whys that you’ll be asking along the way, so let’s get started.

Why do I need to revamp my website?

If you are currently asking yourself this question, then there’s a 90% chance that you need to update or change your website entirely. Moreover, there are other reasons why you need to give your website an overhaul or a facelift.

You’re having a hard time managing your website.

It’s okay if you have a person or a group of people managing your website, but if you’re doing it all on your own and you’re having a hard time managing it, then it’s time to revamp.

Try looking into WordPress or working with a team of developers who understand your issues and your website’s goals. If you’re critical with access, you can set limits on your website and be able to revoke their access at any time.

Your site is broken.

Well, not literally, but you see some links are clickable, and pages have 404 errors, then it’s time for a revamp. Another reason is your site was hacked, and the design and code were corrupted.

Your pages don’t convert to sales.

Many factors can affect your lead generation, and conversion rate and some of these factors include the following:

• Your website has an outdated design that doesn’t attract your customers or your target market anymore.
• A revamp also includes changing and updating your website’s content, especially looking into content that is already obsolete.
• An issue in the UI or UX or your website is also one of the most significant factors why people don’t visit your site anymore, or it won’t show on Google search results.

Your website design is unresponsive.

The majority of online users and buyers use their smartphones, and if your website isn’t responsive or mobile-friendly, you definitely need to update your design. Moreover, security is also critical for online use, especially now that users are more critical when it comes to making purchases online. Therefore, work with your web developers and designers to check your website’s security, especially the payment portals.

What are the most important pages on your website right now?

Now that you have strong and reliable reasons for revamping your website, you need to analyze your current website and identify your valuable pages. The assessment process will require you to use data and tools from various websites like Google Analytics to secure traffic and conversion rates on your pages.

Here’s a quick look at how you can start redesigning your website and your pages:

• High traffic and conversion pages need to be critical when revamping these pages, as these can be considered as the bread and butter of your website. Revamp these pages cautiously, making sure that you do not create a negative ripple effect on your conversion and traffic.
• Low traffic with high conversion pages is still important, considering that it brings in more users to your website. Be critical of the design and resolve conversion issues on the page so you can take advantage of the traffic it brings.
• Low traffic and low conversion pages are the pages where you can be more experimental and even learn from the two-page categories above. These are risk-free pages that you can change or revamp in order to increase both conversion and traffic.

Who are your current audience and your target market for the new website? 

Google has created mobile users’ moments to help marketers develop, enhance, or just get to know website users. These are additional categories that you can use along with your buyer persona, and these are the following:

Source: 4 New Moments Every Marketer Should Know

Your buyer persona, user moments, and even the target market give you a clearer idea of who your ideal customers are. Understanding who they are, what they want, their intentions and other factors that mold their persona help you understand what drives them to your website. It gives you a clear view of what drives them to buy from you or even choose your website.

How to start a website revamp Singapore?

We’ve already shared the first few steps in revamping your website; the next big steps include the following:

Find the right people.

You can have an in-house team or work with a local digital marketing team to help you identify the gaps and fill these gaps in your current website. We highly recommend that you work with people who don’t just understand design but also understand you as a brand.

Research, research, and do more research.

It’s important to work with experts, but it also pays when we know what we want for our business. Remember, your website is your storefront online, so you need to understand your goals and be able to see the possibilities for your brand.

Don’t forget your team.

Entrepreneurs and business owners should also work and brainstorm with marketing, HR, and other teams in your company. Create a system where they can provide their feedback to help you enhance your website.

How to measure the success of the redesign project? 

The best way to assess the success of your website is to look at the numbers in real-time. Use analytics and other data gathering apps and platforms to monitor the results of the changes that you applied to your website.

Another KPI that you need to take into consideration is the number of sales on your website. Monitor the sales and the average order value on your website in order to understand the effective and ineffective tools that you applied in your new design.

If you’re ready to revamp your website Singapore, then start with these steps first. Then, work on finding your way to us, check out our services now at Corsiva Lab.

The post Website Revamp Singapore – The Questions and the Answers Before You Start appeared first on Corsiva Lab Malaysia.

Though easier said than done, you can start your business’ rise to the top by presenting yourself to the digital world and putting up a website. Though the cost of Singapore websites may depend on the quality, getting one now will at least cement your spot in the race to the top and give you a massive lead in marketing!

However, finding a reliable web designer to help you with your journey can be difficult. So, we’re here to give you tips on finding the best web designer and provide a few characteristics that great web designers have!

The Importance Of Website Designers—When Should You Get One?

A lot of people overlook how much work designing a website is. It takes a lot of learning to get the basics down and know how to make a website run well while also visually appealing.

If you’re not sure whether you need a web designer or not, ask yourselves these questions:

Do You Have The Time And Experience To Build The Website?

Web design is time-consuming, especially if you’re not trained to do it properly or haven’t done it before in your entire life. You have to study the current trend in business design and find out what makes you pop-out from the competition.

If you don’t have time to put your absolute focus on designing the website, you should get a web designer.

Do You Want A Unique Website That Stands Out?

If you want a website that stands out from the crowd and captures the audience’s attention, you should hire a web designer. When you’re building a website, especially if you don’t have the expertise, you’ll end up using templates that make you look like any other website on the internet.

It’s a web designer’s job to make you stick out like a rose in a field of weeds and make you unique from the rest of the competition!

Tips To Finding The Best Web Designer

The cost of Singapore websites isn’t cheap. You have to dedicate your time to finding the right person to handle your website, or else all that money is for naught.

Choose The Type Of Web Designer

There are loads of web designers that you can choose from. However, the main types of web designers that you’ll see are freelancers, design agencies, and full-service agencies.

Freelancers are a dark horse. The transaction is informal, and the world of web design is filled to the brim with freelancers of varying skill and experience. This is a relatively cheap option but make sure you hire one with a good track record!

Design agencies consist of teams that specialize in web design. Multiple people will be working on the projects, which makes this more expensive, but the outcome is usually phenomenal. You can pretty much customize everything and communicate with them freely as well.

Full-service agencies are a lot more complicated than design agencies because they also work alongside Search Engine Optimization (SEO), advertising, and more! If you want to polish up your digital marketing rather than just web design, this is your best bet.

Do a Background Check

The worst thing you can do when looking for a web designer is hiring someone on impulse just because they fit your budget. Ensure that before you sign that deal, you first look at their portfolio to see if they have experience in that field and your industry.

Getting to know their design style and other information is also great so that you can set expectations of what the result will be.

Check Testimonials and Reviews

Don’t always believe what the web designer tells you in their description. The best way to know if they know what they’re doing is by checking past client testimonials and reviews regarding your choice’s web designer.

If you see a lot of people dropping positive testimonials about the person or web design company, you know that you’re on the right track!

Make Sure You’re Looking In The Right Place!

Don’t look for web designers via message boards or Craigslist. Look in freelancing/hiring sites like Upwork, review sites like Clutch, and utilize search engines!

Characteristics of a Seasoned Veteran of Web Design!

Knowing the characteristics of professional and phenomenal web designers is just as important as knowing where to find them. If the person you’re about to hire has these characteristics, you’re in good hands!

Great Communication Skills

This is the first characteristic that you should put in mind when looking for a web designer. Communication is the key when you’re working with someone!

Don’t settle for a web designer that keeps you in the dark. Find one that always updates you on progress and one that you feel comfortable talking to about changes and concepts you want to see on your website.

Respectful of your Ideas

Good web design companies and web designers know how to listen to their client’s ideas and value them. If they’re listening to your ideas and providing ways in which you can improve those, you know that they’re customer-oriented and great partners to have on this project!

Innovative

Basic knowledge and going with what’s trendy is not going to put you at the top. It’s going to make you blend in with the crowd. Good web designers will look for creative angles to make your website pop-out.

It’s this level of innovation that you should seek when hiring web designers!

Finding The Ideal Web Designer—Conclusion

How your website looks is crucial if you want your business to go on the radar. Attracting people to your page and having them regularly engage with you is something a good website from a good web designer can get you!

Remember, the cost of Singapore websites can always be justified by the results that are made by a reliable web designer!

The post Reliable Web Designers and Where To Find Them appeared first on Corsiva Lab Malaysia.

Let’s face it; the way a website looks is the first thing we notice on a website. It doesn’t matter what website it is. If it’s appealing to the eyes, we will be inclined to stay on it. However, not many people know about the elements of custom web design and why it’s important to have on your website.

So strap in, get yourself comfortable, and let us show you the beauty of custom web design!

The Impact Of Custom Web Design

When you look for a restaurant, you’re more than likely to choose one that looks neat and presentable. First impressions count, and when a visitor goes onto your website and sees that it looks cluttered, rough, and unsecured, they’re probably not going to be returning anytime soon.

As users of the digital age, we have expectations about what we want to see in a website. The point of custom web design Singapore is to match those expectations, if not exceed them!

Elements Of Modern Custom Web Design

These are crucial elements that people will expect to see in modern websites. From minimalism to ease of access, these are what you should prioritize if you want your website to be a hit!

Minimalistic Design

You don’t need to have an array of vibrant colors and a lot of things going on to make your website look good. Sometimes, less is more. The thing with minimalism is that it reduces a lot of clutter on the user’s screen, and it looks aesthetically pleasing.

You can do a lot of things to make your website look minimalistic. Using unique typography and a lot of informative pictures is one of them. Informative images are a great way of reducing clutter and walls of text on your website. Using cool colors is also great and allows for a relaxed tone for your website!

Mobile-Friendly Optimization

When people make websites, a lot of them overlook the fact that smartphones are a lot more accessible to people than desktops and laptops. When designing your website, you have to keep them in mind as well.

You can create a magnificent desktop website that hits all of the key elements but still lose out on a lot of potential customers because the mobile version of the site is horrible. Make sure to make your mobile site just as good as the desktop one and just as smooth as the desktop one as well!

Catering to both audiences will grant you more overall website views and customers. It also lets your customers use your site on the go when they only have their phones to rely on.

Use Of Hero Images

Hero images are basically the star of the show. They’re eye-catching banners that are supposed to capture the attention of the customer almost instantaneously. Make sure they don’t get covered by a wall of text or unnecessary clutter!

The minimal text should seamlessly blend with the banner and bind the entire page together as one big painting or art form.

Utilizing Short Videos And GIFs

Using short videos and GIFs makes everything look a lot better and is a great alternative if you want to explain your products and services without boring your audience with a wall of text. Using this and a little white space, you can really capture the visitors’ attention and make them interested in what you offer.

Utilizing a video background is also an amazing idea for custom web design Singapore. Especially if what you offer are video services! Motionless backgrounds are great, but video backgrounds really liven things up and make everything pop-out a lot easier.

Product Images—The Bigger, The Better

If you’re selling something, presenting it as a small image panel on the bottom is not the right way to advertise it. You want to emphasize it by placing your products as a giant image on your website’s landing page or the products page.

You can even make a large image slideshow with graphics and images about all of your products as long as it’s not too overwhelming. When displayed as a large image, your product’s highlights are a lot more visible and a lot more appealing!

When the product is being given pure undivided attention, you’ve already won. Interest has already been planted in the minds of your page visitors. This aspect of custom web design Singapore can heavily entice people to stay or become customers.

Distinct Call To Action

If you’re not actively encouraging your customers to engage and interact with your website and your products, you’re not maximizing your potential. You need to have a call to action (CTA) button strategically presented in your website instead of hiding it. Some website have their CTA buttons among clutter which can greatly affect your engagement and sales.

Easy Navigation

Ease of access is important for any site. This means that customers have to have an easy time finding what they want on your website. Whether it be a product, previews, or a page about your company, everything must be easy to locate, navigate, and access.

Integration Of Social Media

Using social media as a platform for your business can affect your website’s popularity as well. Especially if you’re selling items, you can post about them on visual social media platforms such as Instagram. You can even use Facebook to talk about products and paint your company and the main website in a positive light!

Conclusion

Just like how marketing and web optimization is important, custom web design Singapore is crucial to the success of both your business and your online presence.

Keep an eye on these web design elements and constantly adjust your website to reach your maximum potential, good luck!

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This need for a digital presence is what makes web designers an essential part of not just marketing, but also maintaining the quality of content on the internet. Web design Singapore is no laughing matter; it takes a lot of time and skill to properly master the creation of a well-optimized and aesthetically pleasing website.

With the demand for web designers being at their highest, what are the types of websites do web designers make, how much can you earn as a web designer, and how much should you pay a web designer as a client in Singapore?

Singapore & Web Design

For aspiring Singaporean business owners and web designers alike, knowing the cost and requirements for a web development project is quite difficult. Especially for websites built from scratch, knowing the logistics and providing information on how you want the website to end up can take a lot of time.

Setting a budget for your website also becomes increasingly difficult when coupled with the fact that there are no more grants given to local businesses in Singapore when revamping or building a website.

Name Your Price—How Much Does Web Design Cost?

If you want to know how much you’re getting paid for web design Singapore, or how much you’re going to spend on web design, let us help you out. There are loads of factors that have to be brought in when talking about the cost of the project, and knowing what those factors are will keep you from being defrauded!

Common Factors To Take Into Account

• The size of your company
• The number of pages and additions you want on your webpage
• The need for user logins
• Whether or not you need the integration of a web application with logistics and database features
• Planned designs and themes for the website
• Going simple v.s going dynamic

Types Of Websites & The Cost To Make Them

These are the most common types of sites that businesses and brands alike create to get a digital presence. Treat these as a guide to make a rough estimate of how much a web design Singapore will earn based on the project.

Business Website

For companies, especially here in Singapore, you don’t need to have a lot of fancy features to get yourself out on the market. This is especially true for business listing sites, real estate companies, restaurants, or basically ones that don’t operate through online monetary transactions.

You can get away with having an incredibly simple website with 4-5 pages as long as it’s informative, well-optimized, and aesthetically pleasing to look at. Most of the time, the features that you’d get with a simple business website layout is:

• Blogs to talk about trends, products, or other stuff related to the business
• Comments and reviews
• Contact forms and Email subscriptions
• Appointment booking
• Database logins for the company

Website projects like these are generally the most inexpensive to make, going for around $2,000 to $10,000. The range depends on what the client needs for their page to be complete.

Note: Website copywriting is not included in the cost despite being an integral part of web design and its development.

E-Commerce Stores

Compared to static business websites that have a lot fewer features and don’t rely on fluidity to do its job of giving information, E-commerce websites are a lot harder to make. Several things have to be taken into consideration in the process of creating an E-commerce store, here are some of them:

• Image uploading
• Products section based on the number of products and variations you’re selling
• Customer reviews/testimonies
• Page descriptions for products
• Customer login and information that shows their past purchases and details for shipping
• Image uploading
• Price information and tax information on the checkout
• A fully functional cart option

Because of the complexity that comes with creating an E-commerce website, some web design Singapore prices can range from $5,000 to $50,000 or even more if you have a wide array of product listings that you have to constantly keep up with and run smoothly.

WebApps

Creating a web app is the most difficult and tedious thing to make as a web designer. This is because web apps don’t have a set layout. Web apps aren’t all the same since both AirBnB, and Fiverr are both web apps but are incredibly different from one another.

Listing Sites

Sites such as Google My Business and Yelp are great examples of listing sites. These apps have to be capable of uploading thousands of restaurants, including descriptions, images, etc. that businesses can input themselves. Other than that, listing sites have to have a solid review and rating system and an algorithm that counts the ratings and puts out the right number.

This can cost anywhere from $20,000 to $60,000 for web design Singapore rates.

Custom Software

Now this one is tricky. Creating a custom web app is a lot more difficult than people think. You have to make sure that the web designer has enough algorithm and logic knowledge to carry out the project. It’s also incredibly time-consuming and can take more than a year to polish up and finish.

An entire team of web designers is needed to do this task properly so this could easily cost you upwards of $250,000.

The Truth Of Web Design & Development—Conclusion

Web design Singapore and web development is no laughing matter. It takes time and effort to fully master the art of web design and development, and your efforts do eventually pay off.

As a web designer in Singapore, you can expect to earn around $2,000 and $8,000 a month and $3,000 to $10,000 for web developers. For the expertise, wisdom, and skill that web designers and developers bring to your company, the rate is definitely worth paying!

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Your website represents your brand online, and that’s why you need to work with an expert web design Singapore team to redesign your website. Redesigning your website is essential even if you’re satisfied with your current website’s looks, navigation, and content.

The elements we’ve mentioned are just part of the tip of your website. There are still many elements and other considerations that you need to take into account, and that’s what we’re here.

We’ll help you assess your website, the necessary steps you need to take, and even how to effectively bring your brand to your site. We’re here to help you understand the elements and role of your website in-depth, so let’s start.

Your Brand Have Evolved

Cliche may sound, but this statement stands true, the only constant thing in the world is change. Why are you sticking with your website design and content that you have for three, five, or even ten years ago?

As a brand, we’re sure that you’ve changed, evolved, and will continue to strive to be a leader in your industry. One of the best ways to do this is to accept that you need to change, too. Look closely into the changes that your business and brand had acquired and interject these into your website today.

Once you’ve moved past the acceptance stage, you can start brainstorming with your web design team on rebuilding your website. We’re not saying that you immediately do it from scratch.

However, if, for example, your branding, tone, ethos, target market, products and services, and even marketing strategies have changed, then it’s better to do an overhaul. It may sound overwhelming, but with the right team, you’ll achieve the results and vision you want.

When you start brainstorming, don’t put all your efforts into your design. We highly recommend that you establish a strategic understanding of your branding as well. Look how your brand has evolved, understand the changes and the strategies, and create actual buyer personas. These are critical to getting an idea of how you’ve changed over the years.

Again, if a lot of these have changed over the months or years, then it’s time to redesign your website.

The Times Have Changed

Buyers prefer contactless payments, we’re experiencing changes in deliveries, and workplace environments are evolving. Therefore, your website needs to change, as well.

As a business and a brand vying to be on top, you also have to think three to four steps to lead the game. As the world changes, you need to think faster, too.

Now, the question is, what changes should be implemented in your website for it to become an industry leader?

Some recommendations for goods websites include that you provide customer support on your website 24/7. This allows you to show support to customers and ensure that someone is with them every step of their journey as buyers.

You can also supplement this by focusing on providing informative digital assets for your target market and returning clients. For example, restaurants can publish special online menus. A page with daily information and updates would also be helpful.

Working with a team to encourage customers to order ahead for either deliveries or pickup is another system you can add to your site. These are just some of the elements that you can integrate as an update on your website as we adapt to changes.

Improve Buyer’s Journey

Let’s face it, people are turning online for almost anything. From actual goods to services, people search online for everything they need, especially now as we enter the new normal.

Businesses must redesign and prepare websites for sales or visit surges. We understand that this can also be a technical reason, but you also need to ensure that your website design can reach various target markets.

According to the most recent statistics, 63% of shopping begins online, but not all buyers’ journeys are created equally. Yes, we can anticipate and create a roadmap for buyer’s, still, this isn’t set in stone.

As such, you need to redesign your website to prepare for all possible buyer’s journey scenarios to ensure that, of course, the buyer will end purchasing your goods or services.

Improve Payment Systems, Portals, and Security

According to the latest web design Singapore and world trends in eCommerce, the primary reason why shoppers abandon their carts is because of the extra cost for shipping the items.

Other reasons also include that discount codes aren’t functional, shoppers are required to re-enter credit card and shipping information and promise free shipping, but there’s a catch at the checkout page.

Therefore, redesigning your website should also include the payment system and structure of the website. Transparency and honesty are essential. Updates should also include an update on your products, services, discount codes, and other material elements when it comes to paying for goods and services offered on your website.

Generally speaking, when it comes to this aspect, it’s essential to ask whether it enhances the buyer’s journey, or will it disrupt the process? Remember that buyers are more critical when it comes to payments and making payments, so make sure to design your checkout page to gain the trust of the buyer.

Everything Technical Should Be Updated

This may sound redundant, but everything technical should be updated on your website and not just the payment process, design, or even SEO. Consider the speed of your website, its responsiveness, and also the navigation.

Work with a web design team that can help you objectively point out what’s wrong with your website. Likewise, they must also provide a solution to these issues on time. Remember, your website is the online window to your business, so taking it down for a few hours or days may disrupt your momentum. So, make sure to establish a reasonable process and timeline with your team.

Web design Singapore and all over the world have various approaches when it comes to redesigning websites. This is a fact because we need to ensure that the site represents the entirety of the brand and not just its facades.

As we’ve said over and over again, your website is the core of your online presence. It brings your target market closer to you through the screen, and this should be enough for you to decide to redesign your website today.

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